If you’re running a fashion boutique or starting a new business, chances are you’ve heard of Private Label Clothing. It’s a popular option for retailers who want to offer unique, custom-branded products without having to handle the design and production process themselves. At MOA Collection, we specialize in private label production, providing boutique owners with flexibility, efficiency, and high-quality garments. In this blog, we’ll walk you through the basics of private label clothing wholesale, its benefits, and how MOA Collection can help bring your ideas to life.
What is Private Label Clothing Wholesale?
Private label clothing wholesale is the process in which a retailer partners with a manufacturer to create custom-branded apparel, designed and produced under the retailer’s name. The manufacturer handles the production, design, and packaging, while the retailer focuses on selling the garments under their own brand.
Unlike regular wholesale purchases where you buy pre-designed items, private label offers the freedom to customize designs, labels, and even fabrics. This not only helps your brand stand out but also allows you to create products that reflect your store’s identity.
How Does MOA Collection’s Private Label Process Work?
At MOA Collection, we make private label production simple and efficient. Here’s how the process works:
- Choosing a Manufacturer: It all starts with selecting the right manufacturer. With MOA Collection, you’re partnering with a team that has been in the industry since 1995, providing reliable and high-quality apparel. We focus on both regular and plus-size fashion, so no matter your niche, we have you covered.
- Customization: Once you’ve selected us as your partner, you’ll have the opportunity to customize your garments. This includes selecting fabrics, colors, patterns, and adding your brand logo or custom labels. We also allow adjustments to sizes and fit specifications to ensure the clothing meets the needs of your target market.
- Production: After finalizing the designs, production begins. While our standard minimum order quantity (MOQ) is 300 pieces, we can accommodate smaller production runs depending on your situation. We maintain a stock of essential materials, which enables us to produce quickly, usually within 2-4 weeks.
- Branding and Packaging: For new designs, there may be a marking and sample-making fee ranging from $150 to $250, but we waive this fee for bulk orders. Once your product is ready, we offer custom packaging and branding options, ensuring your products arrive fully ready to sell.
- Sewing and Shipping: All pre-production tasks like marking and fabric preparation are done in Los Angeles, while sewing is handled at our Mexico facility, ensuring speed without compromising on quality. Your products are then shipped to your location or directly to your customers if you prefer dropshipping.
Why Choose Private Label with MOA Collection?
- Brand Recognition: By selling private label apparel, you’re building your own brand identity. Customers will associate the style, quality, and uniqueness of your products with your brand, helping you stand out in the market.
- Higher Profit Margins: With private label products, you have full control over pricing. Since the designs are unique to your brand, you can set prices higher, boosting your profit margins compared to regular wholesale products.
- Exclusive Designs: One of the main advantages of private label is the ability to offer exclusive styles. This creates a sense of uniqueness for your customers, encouraging repeat business.
- Fast Trend Adaptation: Fashion trends change quickly, and private label allows you to stay ahead. With our efficient production process, you can introduce new designs each season and keep your store stocked with the latest trends.
- Customer Loyalty: When customers love your products and know they can only find them at your store, they’re more likely to become loyal customers. Private label products can foster strong brand loyalty, crucial for long-term success.



Getting Started with MOA Collection’s Private Label Services
Here are the key steps to begin your private label journey with MOA Collection:
- Define Your Niche: Before starting, decide what kind of clothing you want to offer under your private label. Whether it’s casual wear, plus-size fashion, or formal attire, knowing your niche will guide the design process.
- Research and Test Samples: We encourage you to test samples before making a bulk order. This helps you assess the quality, fit, and overall style to ensure it aligns with your vision.
- Set Your Budget: Private label production typically requires a larger initial investment than standard wholesale orders. You’ll need to account for design, production, packaging, and shipping costs. However, the returns are greater in terms of brand identity and profit margins.
- Create Your Brand Identity: Before launching your product line, finalize your brand logo, color scheme, and overall aesthetic. Consistency across your branding will help build trust and recognition among your customers.
- Launch and Promote: Once your products are ready, market them through social media, email campaigns, and your website. Highlight the unique aspects of your private label collection, such as exclusivity and high-quality craftsmanship.
Why MOA Collection is the Right Choice
At MOA Collection, we combine decades of experience with a commitment to quality and efficiency. Our deep industry knowledge ensures that we can streamline production, while our flexibility allows us to meet the needs of both large and small businesses. With over 25 years of experience, we offer fast re-orders and production processes that keep your business ahead of the trends.
If you have any questions or want to start your private label clothing line, contact us at 213-746-9564. Let’s create something exceptional together!